Koozie is an amazing fabric or foam device that is specially designed to keep a beverage can or bottle cold. It is also called a can cooler, koolie, beer sleeve, beer hugger or a stubby holder. It was discovered in 1982. It is mainly used for holding cans such as beer, coffee, cold drinks, soft drinks, etc.

Can coolers are used as marketing tool

Now a day’s Koozie is also used as a marketing tool. Many companies use this product as marketing tool because it is not only inexpensive to produce, but its regular use also brings the company’s name to a domestic presence. The organization’s logo which is usually embedded on the can cooler often serves the dual purpose of promotion of sales as well as entertainment.

Material and Fabric

This product is made out of many foam like materials such as neoprene, polyester or open cell foam. They come in different design, shape and color. You can easily find foam koozie, slip on stubby holder, collapsible stubby holder, and water bottle stubby holder in the market.

Benefits and advantages

This product is basically used for keeping the beverages cold. It is used to prevent the wet hands that result when condensation forms on the outside of a can. They even control the temperature of the beverage which is contained in the bottle, cup, or can from having any sort of negative effect on the hand. It basically keeps a drink cold for about 40 minutes. It usually provides immense relief to those people who like to drink hot chocolate at outdoor events or who wish to take coffee to work place. You can even promote a business through this product. It is a very economical tool for marketing a particular brand name. It is also used as a gift item.

Designing a Koozie

Now a day’s a huge number of people design koozies for holidays, birthdays, weeding, anniversaries and other special events. It is very easy to design huggies, customized can coolers, coolies, insulated kustom can cooler, koozies for parties, coozies, foam can holder or can cooler, wedding kustom stubby holder, and promotional kustom can cooler.

Many people love to collect koozies in their homes from weddings, picnics or from offices. It is very suitable for picnics, camping, sports games and other travel. They have double impact on people. It not only keeps the beverages cold for long time but also advertise a particular brand.

Source by Vanessa Gabbin

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